International Perspective
Cross-market experience across multiple regions and local nuances.
Team
Meet our teams of experts Behind Your Brand’s Global Breakthrough
WeCurate is a global team of experts based in Paris, London, New York, and Los Angeles, supporting brands across beauty, luxury, and lifestyle.
Small by design, strong by network. Our experts are embedded in key markets, bringing real local insight, agility, and direct understanding of retail trends, consumer behavior, and market opportunities.
We also operate as a fractional team, giving brands fast access to senior expertise without the cost or complexity of building in-house teams.
More than consultants, we become an extension of your team—focused on growth, speed, and long-term success.
Beauty & Lifestyle Expertise
Specialized knowledge in luxury beauty, fragrance, skincare, wellness, and premium retail.
Hands-On Operators
We drive strategy and execution with measurable results and long-term growth.
Virginie Duchatelle
Founder & CEO
Strong from 26+ years of experience in the Premium and luxury fields, I bring a 360-degree strategic vision, leadership, and a deep understanding of how to grow brands internationally. My focus is connecting people, opportunities, and markets while building long-term success with care, precision, and strong business instincts.
Sebastien Clavier
Chief Operating Officer
An external perspective with cross-functional expertise. Strong knowledge in economics, geopolitics, and innovation.
Jérome Roux
U.S General Manager & Global CMO
Global and local vision Strategic and creative perspective Creativity and innovation Beauty and fashion backgrounds
Morgane Bunouf
Country Manager UK
Product expertise and a passion for niche brands.
Andrea Maldonado-Torres
Senior Business Development UK & EU
A global, culturally aware perspective shaped by living across different countries, helping brands grow internationally while staying true to their identity. I work with empathy and curiosity, always seeking to understand the people and ethos behind each brand.
Adriana Fruchter
Digital Growth & Innovation Lead
I bring a digital growth mindset that combines SEO, marketing performance, website experience, and innovation. My focus is helping We-Curate attract attention, generate engagement, and turn visibility into real business opportunities through smarter digital systems.
Aida Ben-Youssef
Assistant Business Development Manager EU & UK
A fresh perspective on consumer trends and market evolution (Gen Z always connected).
DEBORAH BAMOUNI
Assistant Brand Manager FR/US
Strong versatility across commercial, marketing, and creative work. Ability to identify growth opportunities and enhance brand visibility.
LEONIE TESO
Community Manager EU-UK-US
A strategic and practical vision shaped by studies in management, marketing, and communication, with a specialization in luxury, cosmetics, and fragrance sectors. Strong understanding of markets and customer expectations through both sales and strategic experience.
A Truly Global Footprint
Operating across key markets to connect brands and retail partners for international growth.
Los Angeles
New York
USA
London
UK
Paris
France
Europe
Global
Discover how our experts support brand growth in global retail through our Services.